Embrace Sporty Elegance with Callaway Specs

The trusted and iconic sports brand, Callaway, is introducing two new optical styles to their line for casual guys looking for a dose of style. Slim and oversized rectangular profiles are easy to wear and draw just the right amount of panache from contemporary trends. Sleek grays and blacks are jazzed up with unexpected bridgesRead more »

Fire Up Summer with Hot Memorial Day Weekend Shades

Everybody is looking forward to the weekend – especially this weekend because it’s the unofficial start of BBQ-s, days spent at the lake and late-night campfires. That’s right! It’s Memorial Day Weekend and whether you’re heading out of town or taking it easy, we know you’ll want to have all the right accessories (sunnies areRead more »

Find Your Style: Fall 2017 Readers Trends

Summer is on its way, but we can’t help looking forward to the fall 2017 trends. And if you’re one of the 30.9 million adults in the United States that wear reading glasses, according to The Vision Council, there are some stylin’ readers (or sun readers for those who enjoy the great outdoors) out thereRead more »

Flaunt Timeless Designs with Contemporary Vibes in Kenneth Cole Frames

Vintage and modern have never looked as good as they do in the new specs and sunnies from Kenneth Cole. Guys will admire these retro profiles that are enhanced with industrial accents like metal brow bars and sun clips. Purposely chunky designs are enhanced with rich hues of milky nudes, bold tortoises, stark blacks, smokeRead more »

May Is Healthy Vision Month- And Style Expert + Vision Council Ambassador Jenn Falik Knows Just The Way To Celebrate

Hey, eyewear lavahs! Lifestyle expert, style guru and ambassador to The Vision Council, Jenn Falik, is here to tell us all the healthy (and fashionable) eyewear solutions out there to protect our peepers during Healthy Vision Month, and beyond! Check out her post, below, and make sure to take a peek at her Instagram for moreRead more »

Gunnar + Publish Frames: Where Technology Meets Fashion

Publish and Gunnar have joined forces to create the perfect frame that is not only stylish, but healthy. The vintage-inspired round silhouette features angular points and a modified keyhole bridge for a new take on a timeless profile. Outfitted with Gunnar’s patented i-AMP lens technology designed to ease the woes of digital eye strain thatRead more »

Throwback to Vintage Style in the new Original Penguin Specs

Six new optical frames from Original Penguin re-introduce familiar profiles with unexpected pops of color and one-of-a-kind details. These modern takes on retro-inspired silhouettes incorporate geometric shapes, browbar emphasis and contemporary marbleized finishes for a classic feel with a hint of panache. Guys will swoon over quintessential keyhole bridges, unique metal arrow appliques and two-tonedRead more »

Innovate Your Eyewear Wardrobe with Innotec Specs

Revolutionizing modern style as we know it, Innotec is introducing three new optical frames for guys and gals, alike. Standout style is not lost in the ultra-light yet durable designs of these specs. Vintage-inspired designs that never get old – like iconic cat-eye and square profiles – don soft angles and futuristic effects for fashion-forwardRead more »

Healthy Vision Month: Combating Digital Eye Strain in Style

May is Healthy Vision Month, which is the perfect reminder for us all to make sure we’re caring for our eyes in every situation, especially when it comes to technology. Even more, the first week in May is Screen-Free Week, which is a full seven days dedicated to taking a break from the technology we’reRead more »

Spring Shades Reign on ‘Coffee with America’

Beauty and lifestyle expert Kate De Ponte is at it again showing off some chic springtime sunnies on “Coffee with America” – a FOX Atlanta and nationally syndicated lifestyle morning show. Guys and gals alike can take inspiration from these spankin’ new shades boasting the season’s hottest trends like unexpected two-tone colorations, all over prints, cut-out detailingRead more »