Race into Style with Nike Sunglasses

Waiting for your sunnies to catch up on the athleisure trend? Wait no further. Introducing the Women’s Training collection from Nike. Developed using insight from the top female athletes, these frames combine the benefits of Nike’s performance eyewear with fashion-forward frames for a sporty chic look. Rounded silhouettes and a nod to a cat-eye profileRead more »

Hit the Slopes in Shady Style

The snow is still falling in the mountains, and we have just the right winter active eyewear for you to bring along on your next downhill adventure! Whether you prefer to sit bundled up on the porch of the lodge, or shred the slopes doing your best Olympic athlete impression, you need to keep thoseRead more »

Join in on the Tailgating Hoopla in Shady Game-Winning Style

Football season is upon us and with the loved all-American game come fans’ favorite pre-game activity – tailgating! While you enjoy a hotdog and a cold one, make sure to slip on a pair of shades to protect your peepers in tried-and-true colors. Bright whites, ruby reds, classic blacks, denim blues and royal purples complementRead more »

Outfit Your Active Youth in Liberty Sport Specs

If you’ve got a rough-and-tumble tot on your hands, you need to grab a pair of the new Z8 frames from Liberty Sport. With top-notch, virtually indestructible design and lens impact dampening technology, the two new optical frames are ready for any and all unexpected surprises. Featuring bright colors like neon green, electric blue, understatedRead more »

Go for the Gold: Score Big in Shady Style at Your Olympics-Themed Shindig

Everyone loves a reason to celebrate and what could be better than supporting the world’s greatest athletes? That’s right, it’s time once again for the Summer Olympic Games to take over every TV channel, and we’re preparing to dive head first into the festivities with our own Olympic themed par-tay! With the opening ceremonies thisRead more »

Revo Shades for Adventurous Versatility

It’s all about sporty styling when it comes to Revo’s latest array of sunnies. Lots of active-friendly designs – ranging from badass shields, to sleek aviators, to traditional and rimless rectangles – are ideal for those who crave shades that will travel with them on any outdoor excursion. Furthermore, specialized lenses give way to anRead more »

Map Out Your Next Destination with SPY

SPY is beyond happy to introduce its latest sunwear style, the Atlas, with the brand’s athlete and professional surfer John John Florence! Launching in conjunction with John John’s latest film “View from a Blue Moon” – which follows him and his closest friends from his home on the North Shore of Oahu to the mostRead more »

Callaway Frames for On + Off the Course

A natural choice for both professional and casual wear, the latest Callaway specs were specially designed for on-the-go golfers everywhere! Wearable semi-rimless and traditional rectangular silhouettes are beyond versatile for the fairway and beyond. Meanwhile, minimal detailing and an array of masculine hues – think jet black, bronze and gunmetal – give way to sleekRead more »

Nike Vision Sunnies Speak to Stylish Athletes

Sporty silhouettes collide with fashion-forward elements when it comes to Nike Vision’s latest SB collection styles for fall! Appealing to skaters especially, these sunglasses were crafted with all athletes in mind. Versatile sleek and square silhouettes take center stage, accentuated with a palette of blue, gray and black, as well as on-trend accents – thinkRead more »

Hobie Sunnies Hone in on the Water Obsessed

Designed for active sailors, kayakers and anglers who spend their days by the water, the latest Hobie Polarized Hydro Collection shades offer up sporty designs and specialized lens technology for the wettest of climates! Athletic-inspired wraparound, rectangular and aviator silhouettes—accentuated with badass flash lenses and a slew of earthy hues—are ideal for any H2O-obsessed dude.Read more »