‘Daytime’ Introduces Autumnal Specs + Sunnies

This Friday marks the first official day of fall, but we’ve been dreaming of the coming season for months, now. The colder weather, turning leaves and of course the new trends have us bursting with excitement. To give us a little guidance on what exactly we should be on the lookout for in terms ofRead more »

Radiate Style in Zeal Optics Sunnies

Zeal Optics proudly introduces their newest environmentally friendly sunglass style, “Radium.” Aptly named after the Radium hot springs in Colorado, these frames draw the healing power and communal experience of a watering hole to create sunnies that are perfect for any active lifestyle. These shades combine performance eyewear technology with timeless design. Striped effects andRead more »

Stun in New Diesel Sunnies

Evoking iconic elements of the brand, the new shades from Diesel will not disappoint. Guys and gals alike can dive into strong designs with edgy details and eye-catching colors. Round, rectangular and Clubmaster- and wayfarer-inspired silhouettes are decorated with denim inserts, cutout details and transparent effects, plus metal temple accents. Flash and gradient lenses complementRead more »

Runaway with Style in New adidas Sunnies

Bridging the gap between form and function has never been easier than with the new shades from adidas Sport Eyewear. A balanced fusion of timeless design and modern technology, these lightweight sunnies will take you from the trail, to the coffee shop, and back again without missing a step. The minimalistic yet high style shatterproofRead more »

Start the School Year Off with SPEC-tacular Style

With back-to-school time right around the corner, lifestyle expert and style guru, Jenn Falik, is here to tell us all about the top eyewear and sunwear trends for kiddos to rock in the classroom and on the playground, as well as a few health tips to make finding the right pair of frames for your littleRead more »

National Sunglasses Day: Protect Your Peepers in Shady Style

Next Tuesday marks one of our favorite days of the year. That’s right – June 27th is National Sunglasses Day and for the fourth year, we’re celebrating in shady style! This commemorative date is the perfect opportunity to remind everyone of the importance of poppin’ on stylish shades as they head out the door. AfterRead more »

Balance Fashion + Function in Revo Shades

Revo is introducing new lenses and new frames that we’re sure any gal will fall in love with! Kicking off the launch is the brand’s Champagne High-Contrast Polarized Serilium lens, which blocks 100% of the sun’s UVA, UVB and UVC rays. Designed to provide a soft, feminine look as well as strong visual performance inRead more »

Spring Shades Reign on ‘Coffee with America’

Beauty and lifestyle expert Kate De Ponte is at it again showing off some chic springtime sunnies on “Coffee with America” – a FOX Atlanta and nationally syndicated lifestyle morning show. Guys and gals alike can take inspiration from these spankin’ new shades boasting the season’s hottest trends like unexpected two-tone colorations, all over prints, cut-out detailingRead more »

Inject Your Eyewear Wardrobe with Luxurious Jaguar Shades

Guys looking for a new take on quintessential styles should look no further than the new sunnies from Jaguar. An array of masculine shapes ranging from classic to sporty are overflowing with understated extravagance. Sleek colorations of icy blues, steel grays, chic blacks and rustic browns are made modern thanks to polarized flash lenses. ProtectionRead more »

Express Your Shady Festival Style

It’s festival season ya’ll! Time to break out those denim cut-offs, flower crowns, gladiator sandals and temporary flash tattoos. But the best Coachella accessory is a new pair of sunnies to brighten any look and protect your peepers from the sun’s harsh ultraviolet (UV) rays. These harmful UV rays can cause damage, like: sunburn ofRead more »