Fall in Love with F/W ’17 Frame Trends

In just a few short months we’ll be bundled up in layers, drinking hot coffee and enjoying the autumn leaves, and with the change of season comes brand spankin’ new eyewear and sunwear trends for us to lust over. From athletic, to professional, to urban chic, to nature-inspired these autumnal specs and sunnies have usRead more »

F/W ’17 Eyewear Trends Make Their Mark on Fashion Week Runways

Another fabulous fashion week season has come to an end, and while all the hustle and bustle settles down, we can’t help but take another look at all the eyewear trends we saw over the past month! From the vibrant pops of color, to the quirky embellishments, to the flashy lenses and unexpected silhouettes theRead more »

Hit the Slopes in Shady Style

The snow is still falling in the mountains, and we have just the right winter active eyewear for you to bring along on your next downhill adventure! Whether you prefer to sit bundled up on the porch of the lodge, or shred the slopes doing your best Olympic athlete impression, you need to keep thoseRead more »

‘Good Day Sacramento’ Presents Festive Specs + Sunnies

“It’s the hap- happiest season of all,” as they say, and we’re in agreement! The coveted green and red hues are popping up everywhere, so why not incorporate them into your eyewear wardrobe? Confidence coach and beauty expert Kate De Ponte appeared on “Good Day Sacramento” to help you do just that. She showed off herRead more »

‘Let’s Talk Live’ Gets Festive with Holiday-Ready Eyewear

It’s a joyous time of year, and we’re thinking there’s no better way to get in the spirit than by accessorizing your merry ensemble with cheery eyewear and sunwear to match! Just in time, lifestyle expert Limor Suss appeared on “Let’s Talk Live” to show off some of her fave specs and sunnies of the season, boastingRead more »

Shady + Spexy Gifts They’ve Been Eyeing

Happy December! We know this month is full of party planning, cookie baking, decorating and so much more, which is why thinking of just the right gift for everyone can be tough. But no matter who you have on your list this year, we’ve gathered a few present ideas to help you out (including theRead more »

Debuting Autumn’s Finest Frames

The summer heat is getting to us and we’re starting to dream about cooler temps, warm drinks and pumpkin everything – not to mention hot new eyewear trends fit for the change of season. Enticing colors like subdued blues and feminine pinks mix with warm fall hues for an unexpected but completely welcomed color palette.Read more »

Fall 2016 Invites Unforeseen Hues to Play Along

Dominated by blues with anchoring earth tones and pops of vivacious pigments, the fall 2016 Pantone color palette brings together a sense of strength, tranquility and complexity that meshes into a chic surge of surprising hues. Transcending gender barriers, these androgynous tones are one high-fashion step above the typical fall shades we have come toRead more »

NYFW Recap: What’s Spexy for F/W 2016

Craving a spring state of mind? We feel you. But the fashion realm is already a step ahead. Just last week, the most renowned designers in the industry presented their collections at New York Fashion Week for fall/winter 2016. Although it’s hard to wrap our heads around even more cold weather, we can’t help butRead more »

EVATIK Delivers Sleek, Wearable Designs

On the prowl for modern, sophisticated eyewear without sacrificing comfort or durability? Guys can look no further than the latest EVATIK specs. Streamlined semi-rimless frames – with pops of red, navy and green hues – give way to cool contemporary edge. Plus, they’re crafted from stainless steel with screwless hinges to ensure they remain intactRead more »