Eyewear Fashion Blog

Hot Mamas Strollin’ in their Sunnies

It’s hard to not have moms on the brain with Mother’s Day just two short days away. It has always been a mystery how those wonderful women who have spent years hustling and bustling little ones around, wiping runny noses and running on no sleep still manage to look amazing. What’s their secret, you ask?Read more »

It’s All About the Hats, Horses and Sunnies

Ladies, the time has come for you to brandish your preppy spring style for all to see—it’s Kentucky Derby weekend! While we love the fuss about the hats, it’s really about the total package. So besides picking out a glamorous floppy hat and flowing frock, you need to have flawless sunglasses to boot. As crucialRead more »

Get Drawn to New Magnetic Kata M1 Eyewear

Technological advances have always been a driving force behind Kata’s remarkably designed eyewear. It comes as no surprise then that their most recent cutting-edge addition is using magnetic force in lieu of typical temple hinges for their Kata M1 eyewear collection by Legacie. Using magnetic technology as the unifying force of the frame reinstates Kata’sRead more »

Get Effortless Style with St. Moritz Sunset Blvd

High end styling that’s not over-the-top is often times highly sought after, but not always easy to attain. If you’re looking for the perfect balance between simple design elements and an elegant, classy feel, you’re sure to be more than satisfied by these St. Moritz Sunset Blvd specs by LBI. This mixed material frame—composed ofRead more »

Speed Off in Jaguar Shades

Men of style can rejoice as Eastern States Eyewear has released seven new Jaguar sunglasses. The newcomers still embody the brand’s classic sensibility but they’ve also move forward with a more youthful and edgy design. Design elements for the new frames include layered metal detailing, a broad color palette—like black, gold, gunmetal, brown and tortoise—andRead more »

Get Revved Up for Persol Roadsters

The Persol Roadster Edition by Luxottica Group is dedicated to the legendary sports car model that dominated the racing world and appeared on the roads in the early 1900s. Intuition, genius, innovation and quality were the fundamental principles during those invaluable pioneering years—principles that continue to dominate today’s engineering culture. To pay tribute to thatRead more »

Get Retro Chic in GANT Eyewear

Feeling the need to revamp your shades or specs this spring with a little vintage vibe? Your timing couldn’t be better – GANT Eyewear by Viva International Group has come out with new frames in the GANT Rugger and GANT by Michael Bastian spring 2011 collections. GANT Rugger If you’re a rugged dude but youRead more »

Giorgio Armani Shades: A Summer Necessity

Are you on a wild goose chase to find that quintessential pair of shades that you just can’t leave the house without? Feel free to exhale a sigh of relief because we have a simple solution: Giorgio Armani Eyewear Collection for summer 2011 by Safilo Group. For the hottest season of the year, Giorgio ArmaniRead more »

Eye Make a Difference

It’s always refreshing when a company debuts a new campaign that isn’t cheesy, obnoxious or deceptive. Marchon Eyewear had us blown away (and searching for the nearest box of tissues) when we heard about their latest crusade to bring about positive change—Eye Make a Difference. Here’s the rundown for the campaign: Marchon selects individuals whoRead more »

Help Mom Get Framed to Perfection

With Mother’s Day just around the corner, now is the time to start thinking about what to get that special lady to show her how much you care. Most moms get flowers, which is great, but don’t you want to get mom something to make her feel really special? Don’t fret if you haven’t thoughtRead more »