Current Trend: Totally Translucent Frames

It’s clear to see why translucent effects are making their style mark on the eyewear world. Designers are incorporating this trend into sunnies and specs alike, and to be completely transparent, we’re loving it! Fully embrace this effortless fad with square, round and cat-eye silhouettes in the totally clear tone, or opt for understated hintsRead more »

Show Off Straightforward Style with Paradox Frames

Contemporary gals, gather ‘round! Paradox Eyewear has a new frame that is sure to impress. Modern sophisticated design comes together with a familiar modified cat-eye profile for an updated classic style. Vibrant colorations of warm autumnal hues like burnt oranges, steel grays and nude beiges are complemented by subtle textural effects. All-over pattern keeps theseRead more »

Fall into Fun Frames for Boys and Girls

School just let out for the summer and though the kiddies have sleepaway camp, pool days and vacation on the mind, we’re thinking about all the exciting fall eyewear trends for boys and girls alike! Attention-grabbing colors like bright greens and adorable purples, whimsical patterns and motifs, along with stylish and easygoing silhouettes make theseRead more »

Accelerate into High Style with BMW Frames

Just as hot as their cars, BMW’s M Series specs and sunnies are the sleekest frames around. Classic shapes are updated and accelerated into contemporary fashion thanks to pops of coral red for eye-catching panache. When it comes to the glasses, the masculine square silhouette is brought alive by mesh-inspired temple detailing and a hint ofRead more »

Kiddies Get Framed for Back-to-School

Calling all mommies ‘n’ daddies! Summer is (sadly) coming to a close, and your lil tykes are probably begging to snag some spankin’ new goodies for their wardrobes before heading back to school. There’s no better way to give their fresh fall gear a boost than with stylish specs and sunnies. Drawing from the season’sRead more »

TAKUMI Frames for All Occasions

Transitioning from indoors to outdoors, and vice versa, has never been easier with the latest TAKUMI frames! On-the-fly gents can rock the pair of sleek, semi-rimless rectangular specs inside, and conveniently clip on the magnetic shades when they step outside! How simple is that, guys? To boot, they’re quite sophisticated and versatile, boasting a neutralRead more »

EasyClip Makes Life Comfortably Convenient

Living up to its name, EasyClip proves once again that rocking specs and sunnies is—you guessed it—so darn easy! The brand’s latest magnetic clip-on frames allow on-the-go dudes everywhere to transition their eyewear into sunwear, or vice versa, in the blink of an eye! And with flexible temples, these glasses couldn’t be more comfortably convenient.Read more »

Kiddies Specs ‘n’ Shades Fit for School Daze

Since when did summer come to an end? It seems like the hot season and all of its splendor—from the festive outdoor gatherings, to the beloved beach vacations, to the non-stop fun in the sun—flashed before our eyes in an instant! We hate to say it, but the inevitable school days are upon us, folks!Read more »