Back-to-School Style: Frame-tastic Looks for the New School Year

It’s that time of year again and while we’re sad to see summer go, we can’t wait to get our hands on all the new fall specs and sunnies. If your little one is on the hunt for the perfect back-to-school ensemble – complete with stunning frames – we’ve got you covered. Take a look,Read more »

KIDS by Safilo Specs: Earth and Wardrobe Friendly

Mom, dads and kiddies with a passion for fashion and the environment will be doing flips over the new specs from KIDS by Safilo. Bio-based and eco materials combine with fun colorations and durable designs for the perfect cute frames for playful infants and toddlers. These flexible and lightweight glasses are created using natural and renewableRead more »

‘Good Day Charlotte’ Gets in the School Spirit

Calling all mommies ‘n’ daddies! Are you on the prowl for the perfect back-to-school gear for your little ones? Well, look no further! Confidence coach and beauty expert Kate De Ponte has all the deets on the latest fall trends for kiddies. She even appeared FOX affiliate WZJY-TV’s popular morning show “Good Day Charlotte” overRead more »

Eyeing Up Frames for Back-to-School

As summer (sadly) comes to a close, mommas and daddies alike will be on the prowl for new back-to-school garb for their little ones! Fresh specs and sunnies are absolute musts for any youngster’s fall wardrobe. Drawing inspiration from the latest trends while maintaining a spirited, youthful vibe, these frames are totally appealing to squirtsRead more »

Safilo Spices Things Up on the Runway

In light of the first few days of spring, Safilo Group hosted a fabulous fashion show last week at International Vision Expo East, a.k.a. the complete eyecare event where hundreds of exhibitors gather to experience all the industry has to offer! Emceed by the amazing Bobbie Thomas—mommy-to-be, style editor of NBC’s “TODAY” and author ofRead more »