Gear Up in Rec Specs Z8 Eyewear

Forget fretting over the durability of your kiddos’ glasses and say hello to new ‘virtually indestructible’ frames from Rec Specs Z8. These glasses boast modified square silhouettes that deliver an on-trend look that’s perfect for school or play. Girls will delight over the semi-translucent effects and textured temples that boast a cool and sporty vibe,Read more »

Embrace the Fast Lane with Rec Specs Eyewear

The open road has never looked better thanks to new Rec Specs performance sunglasses. These sunnies are designed with motorcyclists in mind to combat high-speed winds and flying debris. Sleek rectangular shapes are built tough for men and women alike, with two options for larger or smaller faces. Magnetic removable side shields offer full coverageRead more »

Take on the Competition in Rec Specs

Toughen up and get ready to play with Rec Specs. Whether your kiddos are taking on tough competition or just playing around, eye rim cushioning, temple padding and an advanced ventilation system will keep them safe and seeing clearly. Specialized construction for use under a helmet offers a new contoured frame line that sits higherRead more »

Celebrating National Sunglasses Day with ‘Daytime’

We’ve been gearing up for the big celebration by sporting our favorite shades and practicing our #SunglassSelfie poses all week, and the day is finally here! That’s right sunwear lovahs, it’s National Sunglasses Day! Held annually on June 27th, this commemorative date is the perfect opportunity to jazz up your ever-evolving sunnies wardrobe with aRead more »

Celebrate Healthy Vision Month with Spec-tacular Style

May is Healthy Vision Month, which is a great reminder for everyone that eye health is an important factor in our overall wellbeing. There are a few things we can all keep in mind to maintain great eye health, not just this this month, but all throughout the year, especially when it comes to technology.Read more »

Get Active in Style: Goggles + Sunnies for Outdoor Winter Sports

Can you believe the 2018 Winter Olympics opening ceremony is just two days away? We’ve waited a long time for this – OK, just four years, but we’ll gladly take any opportunity to watch our favorite athletes compete, and cheer on the great U.S.A. It’s also a wonderful excuse to ramp up our own outdoorRead more »

Hit the Slopes in Shady Style

The snow is still falling in the mountains, and we have just the right winter active eyewear for you to bring along on your next downhill adventure! Whether you prefer to sit bundled up on the porch of the lodge, or shred the slopes doing your best Olympic athlete impression, you need to keep thoseRead more »

Outfit Your Active Youth in Liberty Sport Specs

If you’ve got a rough-and-tumble tot on your hands, you need to grab a pair of the new Z8 frames from Liberty Sport. With top-notch, virtually indestructible design and lens impact dampening technology, the two new optical frames are ready for any and all unexpected surprises. Featuring bright colors like neon green, electric blue, understatedRead more »

Revel in Shady Style for National Sunglasses Day

Mondays are usually not a reason to celebrate, but this Monday, June 27, is a holiday worth all the hoopla! National Sunglasses Day marks a date to shine some light on the importance of wearing shades, and not only because they are super trendy, but because of all the health benefits they provide, too. NoRead more »

Fall into Fun Frames for Boys and Girls

School just let out for the summer and though the kiddies have sleepaway camp, pool days and vacation on the mind, we’re thinking about all the exciting fall eyewear trends for boys and girls alike! Attention-grabbing colors like bright greens and adorable purples, whimsical patterns and motifs, along with stylish and easygoing silhouettes make theseRead more »