Back-to-School Style: Frame-tastic Looks for the New School Year

It’s that time of year again and while we’re sad to see summer go, we can’t wait to get our hands on all the new fall specs and sunnies. If your little one is on the hunt for the perfect back-to-school ensemble – complete with stunning frames – we’ve got you covered. Take a look,Read more »

Head into National Sunglasses Day with Shades Perfect for Kiddos

Today is National Sunglasses Day! Everyone is encouraged to join the celebration – including kiddos. Ultraviolet (UV) eye protection is so important for kiddies, especially since little ones generally receive about three times the annual adult dose of UV exposure. However, 12.6 percent of American adults’ report using nothing for eye protection from the sunRead more »

Take on Memorial Day in Shady Style

Here comes summer! Whether you plan on celebrating Memorial Day at a family barbeque, beach resort or any other outdoor soiree – we’ve got you covered with effortlessly cool sunnies that will elevate any look. Find the perfect addition for your ensemble from futuristic styles, eye-catching patterns, textured accents, two-toned effects and more. Plus, theseRead more »

FOX Chicago Boasts Back-to-School Eyewear Style

Can you believe it? Back-to-school time is right around the corner. While kiddies are getting excited to see their friends and get back into the swing of the school year, we know moms and dads have mile long to-do lists. One thing that should never be left off the list is scheduling an annual eyeRead more »

Celebrate in Style: Specs + Sunnies for July 4th Merriment

Calling all patriotic party-goers! July 4th is coming up fast, and with a plethora of pool parties, BBQs and get togethers to attend, it’s the perfect time to elevate your revelry garb with red, white and blue specs and sunnies. Properly clad yourself for the celebrations, by popping on a pair of ultraviolet (UV) protectiveRead more »

‘Daytime’ Presents Back-to-School Style for Fashionable Kiddos

We’re gearing up for back-to-school time over here by checking out all the trendy eyewear and sunwear styles for boys and girls alike. Lucky for us, style expert and mom, Stefany Rants appeared on “Daytime” to share not only some style musts for the school year, but also eye health tips for little ones. ClassRead more »

Fall in Love with F/W ’17 Frame Trends

In just a few short months we’ll be bundled up in layers, drinking hot coffee and enjoying the autumn leaves, and with the change of season comes brand spankin’ new eyewear and sunwear trends for us to lust over. From athletic, to professional, to urban chic, to nature-inspired these autumnal specs and sunnies have usRead more »

Fire Up Summer with Hot Memorial Day Weekend Shades

Everybody is looking forward to the weekend – especially this weekend because it’s the unofficial start of BBQ-s, days spent at the lake and late-night campfires. That’s right! It’s Memorial Day Weekend and whether you’re heading out of town or taking it easy, we know you’ll want to have all the right accessories (sunnies areRead more »

Valentine’s Day Specs and Sunnies You’ll Adore

We know all you love birds are getting ready for Valentine’s Day by writing cutesy notes, picking out sweet chocolates and flowers for your sweetie (or bestie), and putting together the perfect outfit. Whether you’re spending the evening with the gals, or planning on a perfect date-night out on the town, we’ve got specs andRead more »

Join in on the Tailgating Hoopla in Shady Game-Winning Style

Football season is upon us and with the loved all-American game come fans’ favorite pre-game activity – tailgating! While you enjoy a hotdog and a cold one, make sure to slip on a pair of shades to protect your peepers in tried-and-true colors. Bright whites, ruby reds, classic blacks, denim blues and royal purples complementRead more »