Get Shady for National Sunglasses Day

The dog days of summer are upon us, and what better way to welcome the sunshine than with National Sunglasses Day? However, just because this fabulous holiday falls during the summer doesn’t mean that you shouldn’t celebrate sunnies all year-round. A trendy pair of shades can transform any outfit, no matter the season. Plus, you’veRead more »

Exceed Dad’s Ex-Spec-tations this Father’s Day

Ditch the generic gift card and show dad how much you care this Father’s Day by surprising him with a fresh pair of specs or shades. Not only will he get plenty of use out of them, but it’ll update his wardrobe and have him looking his best. See which frames are the perfect matchRead more »

Don’t Fry This Memorial Day

If you’re like most of America, you probably took the day off to get an early start to the unofficial kickoff to summer. What you might not know, however, is that today is actually Don’t Fry Day, too – an effort by the National Council on Skin Cancer Prevention to encourage sun safety awareness. SoRead more »

Celebs Get Lovey Dovey in their Sunnies

If you’re anything like us, you probably spend plenty of time flipping through juicy tabloids and celebrity blogs to get the latest scoop on what stars are in love. We couldn’t help but notice how many adorable couples are always spotted out swooning over each other in their shades. Enjoy the A-lister eye candy andRead more »

New Year, New You

Most of us have a never ending list of New Year resolutions for 2012 by now. But, like every year, our ambition fades with time and all of those good intentions to go to the gym, eat right, save more cash, etc. are put on the back burner. While we’re all about making positive lifeRead more »

Spread Holiday Cheer with Spexy Eyewear this Year

Even though it’s the most wonderful time of the year, we all know how stressful finding the perfect gifts for our loved ones can be. To save you from transforming into Ebenezer Scrooge, we have concocted the ultimate gift guide that will be sure to spread holiday cheer to everyone on your shopping list. ThrillRead more »

Tantalize Your Eyes with Tru Trussardi Frames

The fall/winter Tru Trussardi optical collection channels the unique and coveted elements at the core of the brand. Ladies, you’ll have the luxury of choosing from dazzling frames that can take you from a statement making affair to a more classic approach. Metal is the star of the collection and takes face in soft goldsRead more »

Revel in Fall 2011 Eyewear Trends

If you’re baffled about how it’s already August and wondering where your summer went, you’re not alone. While we will all be mourning the lazy summer days that will soon be no more, there’s at least one thing to look forward to: new fall fashions! As you can probably guess, we’re more than excited aboutRead more »

Frame Dad with Love

Scrambling to find dad the perfect gift before Father’s Day this Sunday? No problem—it just so happens that eyewear is the ultimate gift! We’ll arm you with great ideas to help get dad fashionably framed no matter what his personality is like. Take a look below to see what category your pops falls into andRead more »

Leather Lovers Rejoice With Tru Trussardi Eyewear

Nearing their 100-year anniversary of making exquisite leather accessories, Trussardi has unveiled their Spring/Summer 2011 Tru Trussardi eyewear collection, and trust us, you won’t be disappointed. The collection features Italian-chic sunwear and optical styles for men and women, all of which encompass confident, dynamic and elegant style. Always referencing their signature leather pieces, the framesRead more »