Sport Fresh Frames in GUESS Specs

GUESS presents new optical styles for teens lookin’ to rock modern designs with a bit of flair. Functionality is ultra-important for busy boys and girls, so these frames are easy-to-wear yet boast fashion-forward elements. Dudes can pick from classic Clubmaster-inspired or rectangular profiles. Pops of blues and reds add a bit of interest while graysRead more »

Reintroduce the Classics with MYKITA Sunnies

MYKITA presents new sunglasses to their LITE collection that are perfectly simple with dreamy eye-catching details. Oversized rounds and modified aviators are enveloped by amber and coffee tortoises, burnt oranges, earthy greens and browns, plus warm golds and sleek silvers. Double and keyhole bridges continue the line’s noble aesthetic, while gradient effects and metal accentsRead more »

Shady Style for Your Perfect Vacation

Summer is in full swing, which means hot-weather holidays are happening, and we couldn’t be more excited! Every destination calls for a pair of shades to complement your outfits and protect your peepers from the sun. That’s why we’ve gathered a few must-have items (sunnies included) that you need to pack for your next getaway.Read more »

July 4th Frames to Celebrate: Specs + Shades for Patriotic Party-Goers

Fourth of July is right around the corner, which means now is the perfect opportunity to pull out anything and everything red, white and blue (sunnies and specs, included!) so that you can be properly clad for the celebration. From barbecues, to parades, to fireworks and more, donning the good ol’ stars and stripes isRead more »

National Sunglasses Day: Protect Your Peepers in Shady Style

Next Tuesday marks one of our favorite days of the year. That’s right – June 27th is National Sunglasses Day and for the fourth year, we’re celebrating in shady style! This commemorative date is the perfect opportunity to remind everyone of the importance of poppin’ on stylish shades as they head out the door. AfterRead more »

Express Your Natural Beauty in neubau Eyewear

What better way to kick off a new initiative than with new styles to boot? There’s no better way, which is why neubau Eyewear is introducing three optical frames that are made out of their spankin’ new innovative material, naturalPX. Organically sourced from renewable products, this lightweight, flexible and sturdy material is just a stepRead more »

Outfit Your Tot in New Specs from Zoobug

New styles are being added to the already-adored Flex Active collection by Zoobug, and the new frames won’t disappoint you or your kiddies. Staying with the collection’s commitment to making cute-as-can-be specs that are wearable and comfortable for even the most rambunctious kid, these frames are made with durable yet flexible rubber, and come withRead more »

Find Your Style: Fall 2017 Readers Trends

Summer is on its way, but we can’t help looking forward to the fall 2017 trends. And if you’re one of the 30.9 million adults in the United States that wear reading glasses, according to The Vision Council, there are some stylin’ readers (or sun readers for those who enjoy the great outdoors) out thereRead more »

May Is Healthy Vision Month- And Style Expert + Vision Council Ambassador Jenn Falik Knows Just The Way To Celebrate

Hey, eyewear lavahs! Lifestyle expert, style guru and ambassador to The Vision Council, Jenn Falik, is here to tell us all the healthy (and fashionable) eyewear solutions out there to protect our peepers during Healthy Vision Month, and beyond! Check out her post, below, and make sure to take a peek at her Instagram for moreRead more »

Adorn Your Kiddie’s Peepers with Ninja Turtles Eyewear

Boys and girls with fun personalities and a sporty edge will fall head over heels for the new specs from Teenage Mutant Ninja Turtles Eyewear. Ultra-wearable rectangular profiles are jazzed up with athletic-inspired stripe detailing. Bold colorations are made fun with two-toned effects, while playful character accents on the inside temples give even more interestRead more »