We’ve got fabulous news for all you specs lovahs! After a whopping 75 years in the eyewear biz, Tura has decided revamp its brand by releasing a slew of newly designed frames! We’ve adored Tura’s specs throughout the years—the iconic company has been around since the 1930s—and its founder was the very first to envision eyewear as a true fashion accessory. Cheers to that!
With its rich history in mind, Tura has crafted six fresh collections: Intricates, Infinity, Elements, Mosaic, Simply Tura, Lotus and Brilliance—each staying true to its sophisticated roots. Featuring an alluring color palette of jet black, smoky gray, rose gold and deep red, these glasses—with demure cat-eye, soft oval and chic rectangular silhouettes—are positively radiant. To boot, shimmery gemstones, gold accents and lattice effects breathe elegance into these revived frames!