After flying under the radar for quite some time, the URock collection of specs is back! Geared toward the male tween through college crowd, the newly revamped line offers up minimalist designs that balance relaxed style with edgy flair—perfect for guys who wanna do whatever rocks their worlds! A masculine palette of navy, jet black, chocolate brown and copper, with a hint of cherry red, takes center stage. Meanwhile, sleek rectangular silhouettes are given a boost with matte and metallic finishes, subtle woodgrain-inspired patterns, color blocking and browline emphasis. Dudes, love what you see? Get even more deets on these versatile, yet totally fashionable, frames here.